Client-case Sheertex: backing up environmental claims with sustainability data
Companies who want to communicate about the sustainability performance of their products are facing more and more legislations -and expectations- on this behalf. No company wants to be accused of greenwashing, and to make correct claims about your product, you need sustainability data to prove your points. Sheertex used an LCA study and Corporate Carbon Footprint to do just so. Read more about their steps to correct communication.
Context: the increasing importance of proving environmental claims
The Canadian company SRTX builds new materials and software to enable better textiles. SRTX is best known for its first technology, Sheertex, a knit made from one of the world's strongest polymers which has disrupted hosiery through impossibly strong pantyhose.
Sheertex was driven by a commitment to enhance their environmental credentials and fulfil their corporate sustainability goals. Recognizing the increasing importance of environmental sustainability in the fashion industry, Sheertex aimed to substantiate their eco-friendly claims with data-backed evidence.
This vision was also pivotal in their decision to apply for B Corp certification, setting a benchmark for ethical and sustainable business practices.
The process towards legit claims
We partnered with Sheertex, to perform a comprehensive Life Cycle Assessment (LCA) on one of their signature tights, contrasting it with a conventional product. This assessment was crucial in identifying key areas for environmental impact reduction on product level.
The study gave Sheertex insight into the environmental hotspots of their product, along its complete life cycle. With this information, Sheertex was able to make informed decisions, and a starting point to reduce their impact.
Furthermore, we conducted a detailed Corporate Carbon Footprint analysis, covering Scope1, 2, and 3 emissions. For Scope 3, particularly challenging due to its encompassing nature,we leveraged the data from the LCA, providing a more nuanced understanding of indirect emissions.
Our approach involved meticulous data collection and analysis, employing our Carbon Platform to facilitate ongoing monitoring and management of Sheertex’s emissions across all scopes.
This platform enabled Sheertex to not only capture and analyse yearly emissions-data effectively, but also supported their strategic decisions towards reducing their carbon footprint sustainably.
Read more about our Carbon Platform: https://www.hhc.earth/business-carbon-calculator
Sam Colby Executive Vice President & Chief of Staff: "As companies aim to become more sustainable, it's crucial to not only set goals but also support them with reliable data. With the comprehensive environmental assessments provided by Hedgehog, we can confidently show our commitment to sustainability.
Hedgehog’s in-depth insights and user-friendly dashboards not only make complex data more accessible but also help turn those insights into actionable strategies. At SRTX, we believe that clear, accurate data is the foundation of responsible growth, and partnerships like this drive progress across the entire industry."
How the results helped Sheertex
The LCA and carbon footprint analyses provided Sheertex with the evidence needed to support their environmental claims authentically. These efforts culminated in the successful realisation of their first Environmental, Social, and Governance (ESG) report, marking a significant milestone in their sustainability journey.
The insights gained from our services not only helped Sheertex in achieving B Corp certification, but also equipped them with the tools to continuously monitor and improve their environmental impact.
By embracing a comprehensive, data-driven approach to sustainability, Sheertex has set anew standard within the textile industry. They now serve as a model for other companies aspiring to enhance their sustainability practices.
Saro Campisano, Co-Founder: “This collaboration highlights the potential for substantial environmental impact reduction, through targeted assessments and strategic planning. I encourage companies within the fashion sector to consider a similar journey, leveraging detailed environmental assessments and strategic emissions monitoring to not only enhance their sustainability credentials, but also to drive meaningful change in the industry.
By doing so, companies can not only meet regulatory and consumer demands but also contributepositively to global sustainability efforts.”
